An end-to-end acquisition system built on our own code and our own Postgres: a first-party event layer in the Segment Spec shape, an enrichment waterfall that deletes any field whose supporting quote is not in the page we fetched, explainable ICP scoring, rule-based routing, and drafted outbound that cites its facts. Vendor adapters (Apollo, Clay, Segment, RudderStack) plug in behind the same interfaces, switched on by env var — with a build-vs-buy panel pricing both sides from sourced numbers.
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An enrichment vendor hands you a field and you cannot ask it why. Here every field names the page and the sentence behind it, and a citation that cannot be found in the fetched text is deleted along with its field. A model asked to cite its sources will invent a plausible quote — checking it against the bytes is the only defence that holds.